Salesforce Manufacturing Cloud is a modern-day comprehensive CRM that helps manufacturing companies connect their products, sales, planning, and stakeholder engagement across their business touchpoints. Today’s manufacturers demand a scalable solution to help them adapt and improve their customer experience, focus on fulfilling orders, and modernize their operations to be more in sync with their customers. Here’s why you need Manufacturing Cloud in your business to provide a connected experience to your customers.
Customer-Centric Business Experience
All digital transformation starts and ends with the customer. In a recently published connected customer report, 85% of business buyers and 79% of consumers mentioned that a company’s experience is as important as its products and services. To stay competitive, businesses must find ways to intentionally focus on the customer experience. Salesforce Manufacturing Cloud makes these new focuses easy by delivering a unified experience between consumers, products, and employees. The platform, loaded with features and capabilities specially suited to manufacturers, connects sales, service, marketing, pricing, and order management with one unified user experience, keeping data secured across multiple touchpoints. This simplified experience is what customers demand from the manufacturers they do business with.
Accurate Business Predictions
Salesforce Manufacturing Cloud is a unified platform with immense insight from its reporting dashboards crafted to help capture the most vital data for a healthy manufacturing operation. These insights provide valuable product information such as highlighting what products are selling best and under what conditions as well as what product lines need more help to get out the door . Manufacturers can utilize this information to identify trends and predict better resource allocation based on market demand. Manufacturers can instantly find product return rates and usages with a connected system helping them control production costs and accurately forecast their customer demands.
Simplifying Inventory Management
Often manufacturers plan production to meet the estimated demand in the market. A lot goes into these estimates, but if we have a system that can seamlessly and accurately track customer demand, businesses can save on production, operations, and marketing costs accordingly. With a 360-degree customer view, Manufacturing Cloud provides just the right experience that today’s manufacturers need: Produce what is in demand with focused inventory management so that you don’t suffer revenue leakage or customer attrition from inventory management errors.
Streamlining Contract Management
Manufacturing Cloud offers an automated digital process of workflows for contract management, which makes life easier for all. Most manufacturers face issues managing separate updates to client agreements from various parties, which creates version-control problems. Any changes done to the contract from any parties get automatically updated and instantly accessible by all stakeholders. With a single source of truth, all your operations are unified, legal issues are reduced, and together the business functions to establish its value proposition.
Easy To Create Sales Agreements
Manufacturers often struggle with creating and, more importantly, maintaining and tracking sales agreements. They need to collect the product demand from the customer, check with operations, plan product frequency, and manually apply discounts and rebates to create the sales agreement which binds them to the customer. With Manufacturing Cloud, the process is automated and streamlined. The data gets collected from all the touch points of the consumer lifecycle, and sales teams can easily create the agreement with just a few clicks. Moreover, by leveraging the power of Manufacturing Cloud Sales Agreements exposed to partners and customers via Salesforce Experience Cloud, a manufacturer’s stakeholders can directly participate in this process driving deep customer engagement and long-term relationships.
Manufacturers often struggle with creating and, more importantly, maintaining and tracking sales agreements. They need to collect the product demand from the customer, check with operations, plan product frequency, and manually apply discounts and rebates to create the sales agreement which binds them to the customer. With Manufacturing Cloud, the process is automated and streamlined. The data gets collected from all the touch points of the consumer lifecycle, and sales teams can easily create the agreement with just a few clicks. Moreover, by leveraging the power of Manufacturing Cloud Sales Agreements exposed to partners and customers via Salesforce Experience Cloud, a manufacturer’s stakeholders can directly participate in this process driving deep customer engagement and long-term relationships.
Track Leads And Conversions
If manufacturers receive insights from the first point of sales, it becomes more functional for them to understand what strategies work and which need a change. One of the key features of Manufacturing Cloud is its ability to track leads through the sales process. The automated system can track leads and measure conversion rates. Additionally, it is powerful enough to identify any attrition in the customer sales journey and send out an alert to account managers to immediately identify and address the pain point. This helps sales teams adjust their strategies, so prospects don’t fall out of the pipeline, leading to better sales and increased revenue via returning customers.
Unified Cloud Solution
In this age of the customer, it is essential to have your business unified across all touchpoints. Salesforce Manufacturing Cloud can be integrated across all business touchpoints to enhance organizational workflows. Having a single source of truth and a unified cloud solution puts customers and collaboration at the forefront of your operations, making your organization a trustworthy digital-first company with a positive customer experience.
In this Manufacturing Summit, Salesforce will guide you to leverage technology to drive greater efficiencies and streamline operations on a single platform. Our demo can help you better understand the transformative possibilities a fleshed out tech stack built around Salesforce Manufacturing Cloud could have on your organization. We, as your trusted and experienced implementation partners, are ready to help you design and conceive of the right plan and approach to grow profitability, unlock data-driven automation, and successfully navigate these challenging times.
