We Are A5

Founded in 2004, A5 has evolved into a full-service solutions provider and a leader in digital transformation.

We guide companies in their journey to find increased efficiency, productivity and revenue with our A5 process. This approach identifies a brand’s sticking points, diagnoses the problem, creates and implements solutions and then continually reports on the progress of those solutions in order to set the company up for future success.

A5 Core Values

Our Values

INNOVATE | EMPOWER | EVOLVE

We strongly believe in a culture of innovation, empowerment and caring about our customers, communities & employees.

Our solutions providers offer extensive knowledge and perspective gained through decades of experience working across multiple industries. We understand the symbiotic relationship from lead-to-cash and the daily challenges faced by Sales, Operations & Finance and we want to help your business overcome them.

Our
Mission

At A5, our purpose is to help businesses streamline their processes, improve efficiency and drive revenue using the latest digital technologies, in order to serve their customers and employees better.

Leadership Team

Vinay Kruttiventi, President & CEO of A5
Vinay Kruttiventi, President & CEO/Chairman of the Board
As the President & CEO of A5, Vinay plays an active role in all aspects of the day-to-day business operations. He is also actively involved in establishing strategy and vision for the company, is a customer advocate with Oracle Product Development, and is also actively involved in various Oracle Applications User Group / Special Interest Groups Board of Directors. Since founding the company, Vinay has successfully grown the business into a leading Oracle Platinum Partner focused on Cloud and On-Premise ERP, MDM, CPQ, CRM and Service solutions with over 100 successful implementations. Prior to founding Config Consultants, Vinay was a very hands-on implementer who architected and led consulting services to over 50 complex transformation projects for various Fortune 500 companies. Vinay is a leading authority on industry / process / technology in Configure-Price-Quote and ERP applications. Vinay graduated from Osmania University with a Bachelor of Engineering degree and from JNTU with a Master in Technology degree.

Vinay Kruttiventi
President & CEO
Chairman of the Board

PJ Alfrejd, VP of Finance and Operations for A5
PJ Alfrejd, VP of Finance and Operations
As the Vice President of Finance and Operations, PJ is responsible for all things financial at Config Consultants. With over 20 years of experience in financial leadership positions, PJ has worn all the hats required of a growing tech business. His extensive knowledge of the consulting industry, experience with M&A, and strength in operational finance is another catalyst to take A5 to the next level in its growth trajectory. PJ is a CPA with a BS in Accounting from the University of Illinois, Urbana-Champaign, and has held various finance leadership positions at Exodus/Savvis (acquired by Centurylink), Neohapsis (acquired by Cisco), and mFoundry (acquired by FIS).

PJ Alfrejd
Vice President
Finance and Operations

Suman Konidana, VP and General Manager for Salesforce solutions
Suman Konidana, Vice President and General Manager for Salesforce
As the Vice President and General Manager for Salesforce, Suman is responsible for sales and delivery of all Salesforce initiatives at A5. With over 22 years of experience, he is a hands-on leader with a proven track record for building high-performance global teams, strategically aligning technology solutions to customer objectives delivering measurable success. Prior to joining A5, Suman held various leadership positions at Salesforce, Deloitte, Slalom, and Simplus and has led multiple global Salesforce implementations. He has a bachelors degree in engineering from Osmania University and holds multiple certifications.

Suman Konidana
Vice President and
General Manager for Salesforce

Dave Farley, Vice President of CPQ for A5
Dave Farley, Vice President of CPQ
As Vice President of CPQ, Dave guides and influences all CPQ related activities at A5, starting in the presales process through the successful launch and maintenance of each CPQ implementation. Dave has spent his entire career in the CPQ field, starting at Accenture and then working with the BigMachines consulting team through their acquisition by Oracle. Most recently, Dave was a Product Manager for Oracle, working on the CPQ Cloud platform. He has a Bachelor’s Degree in Computer Science from the University of Notre Dame.

David Farley
Vice President of CPQ

Krishnanand Jayadevan
Krishnanand Jayadevan, Vice President-Offshore Delivery & CoE
Krishnanand is the Vice President of Offshore Delivery and Centre Of Excellence (CoE) at A5. He has over 12 years of experience in implementing Oracle EBS Solutions for Manufacturing & Supply Chain Management Industry, focusing on Configure Price Quote, Order to Cash, Product Data Management, CRM and Service business Flow. He has played various roles as Delivery Manager, Project Manager, Solution Architect, Technical Consultant, and Trainer across 20 + Oracle EBS implementations and Business process improvement projects across various industries for A5. He started the A5 offshore delivery Centre at Bangalore, India and served as the head of the operations with oversight for HR, Training, Office Administration other than Project Delivery. He lead the CX Cloud & Oracle EBS Practice at Offshore and has successfully implemented solutions for over 30 customers across the Globe. Krishnanand graduated from Siddaganga Institute Of Technology, Karnataka with a Bachelor’s degree in Computer Science Engineering.

Krishnanand Jayadevan
Vice President
Offshore Delivery & CoE

Michael David, Practice Director and Senior Solution Architect
Michael David, Practice Director and Senior Solution Architect
Michael David is a Practice Director and Senior Solution Architect at A5. Michael has over fifteen years’ experience supporting the implementation of Oracle’s CRM offerings, primarily focused on Sales Performance Management. He has worked directly with strategic accounts, early adopters and clients with extraordinary business requirements across multiple industries delivering full implementations, tactical roll-outs, upgrades and on-site training among other offerings. His experience spans the full CRM product suite including Sales Performance Management, Sales Automation, Marketing Automation, and Analytics. Michael graduated from University of Colorado with a Bachelor’s degree in Business Information Systems.

Michael David
Practice Director and
Senior Solution Architect

Tarun Sharma
Tarun Sharma, Practice Director and Senior Solution Architect
Tarun Sharma is a Practice Director and Senior Solution Architect at A5 and leads the CPQ and MDM Practices providing cutting edge transformation solutions to customers. Tarun has spent the last 13 years as an architect and delivering Master Data Management (MDM) and Configure Price Quote (CPQ) solutions for customers in various industries. He has led globally distributed cross functional teams focusing on business consulting, workshops, implementations, upgrades, support, training, and other offerings. Tarun graduated from Texas A&M University with a master’s degree in Industrial Engineering.

Tarun Sharma
Practice Director and
Senior Solution Architect

Sunil Annam
Sunil Annam, Practice Director and Senior Solution Architect
Sunil Annam is a Practice Director and Senior Solution Architect at A5. Sunil is an expert in the field of Configure to Order (CTO) solutions specializing in managing global implementation and support projects. Prior to joining A5, Sunil served in a leadership position at Terex Corporation for 7 years. At Terex, Sunil was instrumental in designing global solutions & implementations in US, Germany, UK, Australia, Italy and India. Sunil graduated from Dharamsinh Desai University with a Bachelor’s degree in Computer Engineering.

Sunil Annam
Practice Director and
Senior Solution Architect

Romen Foster
Romen Foster, Erp Practice Director
Romen Foster is the ERP Practice Director at A5 implementing complex ERP transformation initiatives and industry solutions. He spent the past 16 years working in multiple Professional Services Positions within the Manufacturing and Supply Chain Industry, primarily focusing on Oracle EBS, Configurator, Order to Cash, and Project Management. Additionally, he has a wealth of experience in providing full suite implementations, tactical roll-outs, upgrades, and on-site training to over 30 customers across various industries. His experience spans the full CPQ, Quote to Cash /Order to Cash process developing solutions to resolve complex business problems.

Romen Foster
Erp Practice Director

James Greene, Sales Director for A5
James Green, Sales Director
As Sales Director at A5, James leads the sales and business development teams focused on business transformations with a modern unified lead to cash sales process. Prior to joining A5, James worked at Cloud Sherpas and Accenture and spent time with NetSuite and CollabNet, a cloud-based software development platform. James graduated from Gonzaga University with a bachelor’s degree in Journalism and Public Relations.

James Greene
Sales Director

Board of Directors

Vinay Kruttiventi, President & CEO of A5
Vinay Kruttiventi, President & CEO/Chairman of the Board
As the President & CEO of A5, Vinay plays an active role in all aspects of the day-to-day business operations. He is also actively involved in establishing strategy and vision for the company, is a customer advocate with Oracle Product Development, and is also actively involved in various Oracle Applications User Group / Special Interest Groups Board of Directors. Since founding the company, Vinay has successfully grown the business into a leading Oracle Platinum Partner focused on Cloud and On-Premise ERP, MDM, CPQ, CRM and Service solutions with over 100 successful implementations. Prior to founding A5, Vinay was a very hands-on implementer who architected and led consulting services to over 50 complex transformation projects for various Fortune 500 companies. Vinay is a leading authority on industry / process / technology in Configure-Price-Quote and ERP applications. Vinay graduated from Osmania University with a Bachelor of Engineering degree and from JNTU with a Master in Technology degree.

Vinay Kruttiventi
President & CEO
Chairman of the Board

Patrick Healey
Patrick F. Healy, Board Member
Based in Kansas City, Mr. Healy is a co-founder of C3 Capital. He has been an active private equity investor since 1985 and was a co-founder of C3 Holdings in 1994. Prior to this time, he sponsored and structured equity investments in real estate. He gained extensive workout and restructuring experience as chair of the creditors committee of a $1 billion bankruptcy and from being called upon to rescue a publicly traded company from a major fraud. Mr. Healy was a senior tax partner at Mayer Hoffman McCann, a regional CPA firm, for eleven years. He received a Bachelor of Science in Accounting from the University of Kansas.

Patrick F. Healy
Board Member

Lester Alexander II
Lester F. Alexander II
Les Alexander is a partner with Jefferson Capital Partners where he provides mezzanine and equity capital for growth and buyout transactions. Mr. Alexander is a member of the firm’s investment committee and serves on the board of directors of several portfolio companies where he is actively involved in strategic planning and corporate governance. Prior to joining Jefferson Capital he worked at Advantage Capital Partners where he completed several portfolio company investments and served on the investment committee. Before becoming a private equity investor, Mr. Alexander served as president of Ferrara Fire Apparatus, Inc., a leading fire truck and emergency vehicle manufacturer. At Ferrara, he was responsible for managing a workforce of 450 employees producing over 300 vehicles annually for its domestic and international customers.As an investment banker for 15 years with such firms as Howard Weil, Southcoast Capital, and J.C. Bradford & Co., Mr. Alexander completed over 50 public offerings of debt and equity securities, private placements, and merger and acquisition transactions totaling more than $7 billion for public and private companies in a variety of industries. Mr. Alexander is an adjunct professor at Tulane University and Loyola University where he teaches graduate and undergraduate classes in investment banking, private equity & venture capital, advanced financial management, investments, and entrepreneurship. He is also the board president for Benjamin Franklin High School, a public charter school in New Orleans. Mr. Alexander is the former Chairman of Finance of the Association for Corporate Growth (ACG) and served on the global Board of Directors. He is a founder of the Louisiana chapter of ACG and was a recipient of the ACG global Meritorious Service Award and the Louisiana chapter’s Outstanding Service Award.Mr. Alexander received his bachelor of science in Commerce from the University of Virginia in 1989 and his MBA from the University of North Carolina in 1993.

Lester F. Alexander II
Board Member

Charles Scripps
Charles Scripps, Board Member
Chad has over ten years experience investing in dynamic, growing businesses in diverse industries and geographies. His private equity experience includes HIG Capital, which has over $12B in capital under management, and AEA Investors, which manages over $3B of invested and committed capital. While at HIG and AEA, Chad led diligence, structuring, and financial analysis of potential and existing investments, and completed transactions in the industrial products and consumer services industries. Chad also has experience investing in the public equity markets, most notably as a Managing Director at Fox Point Capital, a $1B fund seeded by Julian Robertson of Tiger Management. He invested across a number of industries, including industrials, financials, technology, and consumer products, and led Fox Point’s international research. Prior to focusing his career on investing, Chad was a management consultant at McKinsey and Company, solving strategic problems for the world’s leading companies.Chad earned an MBA with Honors in Finance from the Wharton School at the University of Pennsylvania and a BS with Distinction in Chemical Engineering from the University of Wisconsin-Madison.

Charles Scripps
Board Member

Andrew A. Stevens
Andrew A. Stevens
With over 30 years of professional experience, Mr. Stevens has served as the chief financial officer for both large, publicly traded companies as well as mid-sized, privately held businesses. While in these roles, he has participated in over 35 transactions including: mergers and acquisitions (both as a buyer and as a seller), initial public offerings, public and private placement of debt and equity securities, senior secured lending facilities, PIPE transactions and other capital events. Included in his professional resume are ten years of experience in the audit practice of KPMG as well as progressively responsible professional experience with such companies as Liberty Distribution Company; Circle K Corporation; America West Airlines; Zila, Inc. and CSK Auto Corporation. Mr. Stevens currently serves as the managing director of Beacon Advisory, LLC, a consultancy focused on assisting middle market companies in preparing for and navigating their way through M&A transactions as well as providing transaction services and support to private equity firms.

Andrew A. Stevens
Practice Board Member

Partners
& Practices

A5 is proud to be partnered with the industry’s top software as a service, platform as a service, infrastructure as a service and data as a service providers. Together, we create solutions for businesses that impact their bottom line and improve their capabilities.

Let's
Connect

Contact the digital transformation experts at A5 today to find out how we can guide your business to greater success.

A5Phone: +1-844-226-6344
Sales: info@A5corp.com

US Headquarters:
6800 Koll Center Pkwy, Suite 160
Pleasanton, CA 94566

San Francisco:
535 Mission St, 14th Floor
San Francisco, CA 94105

Offshore Center of Excellence:
Level 7, Mfar Greenheart Building,
Manyata Tech Park, Hebbal Outer Ring Road, Bangalore, 560045, India

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